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Blog posts from Technical Resource Solutions
OCT
13

Google and Joomla! Join Forces Through Sponsorship

It's safe to say that most everyone knows about or at least has heard of Google. It's also safe to say that you probably use it every day! However, if you're not a Technical Resource Solutions website customer, you may not have heard about Joomla, an open source content management system (CMS). We chose this platform over 10 years ago and have spent a great many hours explaining to current and potential customers the many benefits of Joomla, with many of them having never heard of the platform at all. Thanks to Google's recently announced sponsorship of Joomla, we're expecting this platform to become more familiar among business owners. Our team is excited about this new development and we are looking forward to all of the benefits that come with this sponsorship. 

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  864 Hits
864 Hits
MAY
19

Questions to Ask When Hiring a Web Developer

It's a crazy world out there, and it's hard to know who you can trust. Not everyone is trustworthy and not everyone is qualified. There's something cool about living in a world full of DIY-ers. The creativity seems to be never ending with people who find joy in learning a new craft. While there are things in life that are great DIY projects, we are here to tell you that web design and development is not something you want to delegate to a DIY-er. You need a website that has the potential to convert viewers to customers while maintaining SEO best practices. 

There are several things that should be considered when choosing your web developer. However, two categories come above all else:

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  1188 Hits
1188 Hits
NOV
05

Google Analytics: Is it the Right Choice for You?

Google Analytics is a free tool that shows you how well your website is doing and how many visits you get in a day, but it also does so much more. It can tell you how long a visit lasted as well as how many people have viewed your website. And it's seriously free, but you have the ability to upgrade to a paid plan, Google 360. 


Why do you Need Google Analytics?
When you use Google Analytics you have the ability to use Google's Metrics which shows the following information: Pageviews, Bounce Rate, Users, New Users, Sessions and Unique Pageviews.

Pageviews gives you information regarding which pages web searchers are looking at within a session.
Bounce Rate is critical for finding out how well your online content is doing because it shows how long a visitor stays on the page before leaving.
Users tells you how many unique visitors your site gets in comparison to Sessions, and how many visitors your site had.
New Users is beneficial if you are trying to track visitors who have not previously visited your site or if you are reaching out to, well, new users.
Sessions tells you how long a visitor was viewing your website in a single visit and in how many total visits, and it is the most common metric used.
Unique Pageviews tracks visibility of content per Session and which pages were mainly viewed.

The metrics outlined above are the most common Google Analytics Metrics and will give you the greatest insight as to how your website is doing. If you are an ad-based site, Bounce Rates and Pageviews per Session will be particularly useful for upping ad revenue.


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  1464 Hits
1464 Hits
OCT
25

10 Reasons Why You Should Invest in a New Website Design

There is no denying that mobile devices are ubiquitous, and it should come as no surprise that mobile internet browsing has now surpassed that of desktop use. According to Statcounter Website Analytics, as of September 2018, worldwide usage stats are as follows:

  • Mobile- 51.7%
  • Desktop- 44.12%
  • Tablet- 4.18%
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  1889 Hits
1889 Hits
SEP
22

Working With Your Web Designer

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Have you ever had one of those weeks when there's so much to do that you have cereal for dinner... every night? If you're an entrepreneur, of course you have! And part of the reason for that is because you take pride in your work, have a good work ethic, and want to ensure your customers are happy with the results.

Around our office, we have a lot of late nights. Lucky for me, I never have to resort to cereal for my own dinner, but the take-out food and caffeinated beverages consumed by some people in my office are always an indication that we're on a deadline, or we're trying to re-work a design that someone wants to tweak.

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  1976 Hits
1976 Hits
JUL
06

A "Value"-able Lesson

If there's one thing I've learned through my years of being the ears of Technical Resource Solutions, it's that there's cheap and then there's value – and cheap can end up costing more in the long run.

Last month, we talked about resisting the DIY route for your website. This month, we'll talk about the difference between a trained, experienced professional and someone who knows "just enough to be dangerous."

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  2410 Hits
2410 Hits
JUN
30

What Does Your Website Say About You?

When someone meets you for the first time, it's likely that they are making a lot of assumptions about you based on your appearance: the clothes you wear, how you style your hair, the car you drive. Whether they choose to do business with you often is based on their first impression, even before you say a word.

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  2609 Hits
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2609 Hits
MAY
29

Treat Yourself To A Professional Website

A lot of people come into our office, and I sit and listen intently at every meeting while they talk about the things they want in a website, and the things they don't; the things they like about other people's websites – and the things they absolutely don't like.

Where I have the advantage, you see, is that dogs have an uncanny sense for people's emotions. If someone feels confident, I can tell. And when they are unsure about something, well, I know that, too. And a lot of people are really unsure about what they want in a website!

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  1186 Hits
1186 Hits
APR
30

Joomla! 2.5 migration (upgrade)

Q: What is Joomla!? 
A: It's a Content Management System for your website - and the ! is part of the name.

Q: What is the 2.5 upgrade? 
A: An important "migration" from the old 1.5 version for security, continued support, and loads of new features.

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  1515 Hits
1515 Hits
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