OCT
20

Understanding Internet Privacy: What Are Cookies?

As an internet user, you've likely heard some of the recent discourse over web privacy, tracking, and changes regarding those topics. Last year, Safari took the first step in blocking third-party cookies, and now other internet browsers are following suit. The death of the third-party cookie is a pivotal moment in the history of internet usage and in the history of internet privacy, but their nebulous description and wide variety of usages has left some in the dark about what cookies actually are.

So, what are cookies, and what are they for?

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  113 Hits
113 Hits
OCT
04

Windows 11 Rolls Out Today!

In 2015, Microsoft said that Windows 10 would be the last versioned release of the operating system. So it came as a surprise to many when the company announced the upcoming release of Windows 11 earlier this year. If you're not inclined to keep up with the latest technology, this may come as a bit of a surprise, and you may be wondering how such an upgrade will affect the IT infrastructure of your business. The tech news world has been aflutter with information and speculation as to the nature of the Windows 11 update, but now that there are more concrete facts, here's what you need to know: 

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  420 Hits
420 Hits
AUG
10

Why Update Your Website

First impressions are everything, right? More often than not, your website serves as that first impression for potential customers, helping them decide if they want to choose you as their service or product provider. Since your website holds so much weight on a viewer's decision, it's crucial to maintain a positive, updated image in the public eye. People are more and more tech-savvy – and they expect you to be too! In a world full of competitors, make yourself stand out in the crowd by refining your website design, content, and images – after all, this is the part of your website that everyone interacts with. Make it a good experience!

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  535 Hits
535 Hits
JUL
28

Why Video Marketing Should Be Your Next Big Move

Video is a powerful tool that can be utilized in any industry for marketing purposes. Need to put together an explainer video? Advertise your services? Interview an employee on the subject they specialize in? Record an event? Release a how-to video? The possibilities of video marketing are endless, and those that we listed are just a few of the directions you can go in. Our society continues to gravitate towards video content now more than ever. IGTV, reels, Facebook Watch – almost every social media platform has promoted video, and consumers are liking it… 

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  1689 Hits
1689 Hits
JUL
13

Which Social Media Works Best for Your Business?

In the grand scheme of things, social media as we know it is a new concept – especially in the context of business marketing strategies. What started as a personal platform to connect with friends has turned into one of the most powerful marketing tools for businesses all over the world. Some businesses cling to social media, while others are more hesitant to toss their hat into the social media arena. This sector of marketing takes time, effort, and dedication, but before you dive into a full strategy, you should identify what social media channels would be most beneficial for your company. You want to make sure you're putting your valuable time and resources into the right platforms, and this is your first step in choosing what's best for you. 

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  1456 Hits
1456 Hits
JUN
25

June 2021 Google Update: What It Is and How It Will Affect You

You likely interact with Google every day, but your personal experience is just the tip of the iceberg. There are hundreds of guidelines in place for web developers and SEOs to follow – all there to get in Google's good graces. However, it's like playing a game where the rules change every so often. Now, it's not without reason – Google's ultimate goal is to improve the user's experience. While great for the user, it can create some challenges and a list of to-dos for you or your web developer. Starting mid-June 2021, Google released a new update that focuses on Page Experience… 

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  1037 Hits
1037 Hits
APR
15

The Danger of a Free Business Email

Whether in a personal or professional setting, you have probably had first-hand experience with the consequences of sacrificing quality for a lower price. Though some businesses opt for consumer-grade emails to save money, this is a mistake that could compromise business, employee, and client security in more ways than one. What is a consumer-grade email exactly? If your email looks like This email address is being protected from spambots. You need JavaScript enabled to view it. instead of This email address is being protected from spambots. You need JavaScript enabled to view it., you're probably utilizing a consumer-grade email account. Though it may be free, it doesn't come without cost. 

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  565 Hits
565 Hits
MAR
18

Website Planning Process: What You Need

Many moving parts go into designing and developing your website, and a big part of the project is having everything your website team needs from the get-go. While the process may appear to be pretty simple, there are many moving parts and one of the common characteristics of a smooth project is a client who comes prepared with ideas, content, and a willingness to collaborate. No one knows your business like you do, and that perspective is extremely valuable when building out your website. Here are ways you can adequately prepare for the design and development of your website. 

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  1719 Hits
1719 Hits
FEB
23

How Managed IT Services Can Benefit You

What if you could have all of the benefits of an in-house technology specialist without having to pay for all that comes with onboarding a new employee? As with any business decision, many things such as efficacy, efficiency, and cost come into play. When choosing between ad hoc (paired with monitoring) and managed IT services, it's important to take into consideration the level of demand your company has for technology, how many employees you have, and how often you expect to need assistance. Below, we will break down the difference between the two services to help you better decide which one is for you. 

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  572 Hits
572 Hits
FEB
08

Are You Guilty of Sending Graymail?

According to the Merriam-Webster dictionary, a gray area is defined as "an area or situation in which it is difficult to judge what is right and what is wrong." This definition proves to be accurate in the case of graymail as it's a problem in the marketing industry that even the best marketers struggle with. Though it's a widespread problem, it's not often talked about so we will dive into what graymail is, why you want to avoid it, and steps you can take to try to remedy its effects. 

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  690 Hits
690 Hits
JAN
28

Will Data Destruction Be Your Downfall?

No matter the industry or location, the vast majority of businesses rely heavily on computers for day-to-day tasks. With almost all operations requiring technology, many companies have a plethora of employee and customer data stored on their hard drives. What happens when it's time to replace that equipment? The data doesn't all just magically disappear – even if you think you've deleted everything. If you don't take the necessary precautions, you may just find yourself in a legally compromising situation, and that's the last thing you want to happen. If you're still on the fence about the importance of data destruction and security, check out why you want to ensure all information is destroyed. 

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  453 Hits
453 Hits
DEC
30

How to Send Mass Email on Gmail – Don’t

My typical day looks like meandering around the office greeting my TRS family and eavesdropping on their conversations. They're always busy at work providing marketing plans and solutions for clients, a major part of that being email marketing. As I make my rounds, I've more than once overheard them explaining to clients why they shouldn't send bulk mail through their personal or business email accounts. Because I think this topic is a real tail wagger, I thought I would do them a favor and write a blog about all the reasons you just can't send bulk mail through your email account. 

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  651 Hits
651 Hits
DEC
17

Building Your Own PC: Computer Parts Lists

The holidays are full of joy…but panic tends to seep in as you realize time is running out to find the perfect Christmas present for the ones you love most. It's a lot of pressure, but if you know someone that can't get enough of technology and has a knack for putting things together…we have a gift that will keep on giving. Purchase all of the parts needed to build a computer and give it to a loved one so they can build it themselves. If you're not a techy person, this might not sound so appealing, but to someone that enjoys the ins and outs of technology, it would be a dream come true! Keep in mind – it comes with a hefty price tag. Stick around for price points and what parts you'll need to make this dream become a reality. 

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  1379 Hits
1379 Hits
OCT
21

2020 Technology Gift Guide

Believe it or not, Christmas is right around the corner and you'll want to jump on the Christmas shopping early this year. While many families have the long-standing tradition of going Black Friday shopping the day after Thanksgiving, many stores are shutting their doors on Thanksgiving and promoting sales for months instead of for 24 hours. Though it's all in efforts to keep people safe, this could potentially change the way we shop for Christmas gifts moving forward. According to Clark Howard, we're more likely to see sales in October and November, with a drastic increase in prices after December 11th. To help you get your shopping done early, we decided to release our 2020 Technology Gift Guide early this year. Check out these gifts selected by the whole Technical Resource Solutions team! 

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  981 Hits
981 Hits
OCT
14

Space Heaters and Power Strips: A Dangerous Combination

Cold weather generally prompts people to break out the space heater at home or in the office for added warmth and comfort. This is a great idea because it can help to save money on heating bills when you only need extra heat in one area of the room. However, the last thing anyone needs is a fire erupting, especially during the holiday season.

According to the National Fire Protection Association, space heaters accounted for 43 percent of U.S. home heating fires and 85 percent of home heating deaths between 2011 and 2015. It is crucial to follow safety guidelines and take precautions to minimize the risk of space heaters causing damage to your home or an office.


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  4134 Hits
4134 Hits
OCT
13

Google and Joomla! Join Forces Through Sponsorship

It's safe to say that most everyone knows about or at least has heard of Google. It's also safe to say that you probably use it every day! However, if you're not a Technical Resource Solutions website customer, you may not have heard about Joomla, an open source content management system (CMS). We chose this platform over 10 years ago and have spent a great many hours explaining to current and potential customers the many benefits of Joomla, with many of them having never heard of the platform at all. Thanks to Google's recently announced sponsorship of Joomla, we're expecting this platform to become more familiar among business owners. Our team is excited about this new development and we are looking forward to all of the benefits that come with this sponsorship. 

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  3443 Hits
3443 Hits
AUG
10

When to Use a Server Instead of a Desktop

When making judgment calls for your business, it's sometimes hard to know when the cheaper option is a viable one, and when you truly will get what you pay for. If you search on Google®, you may find articles that support the use of desktops as servers. The phrase that comes to mind is: "Just because you can doesn't mean you should." We want our customers to be set up for success but using a desktop computer as a server will cause more harm than good and here's why.

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  1594 Hits
1594 Hits
NOV
25

Sunset of Windows 7 Coming January 2020

Change can be hard, especially when it comes to technology. But in the words of Gail Sheehy, "If you aren't changing, you aren't growing." This holds true as technology shifts and evolves – and the latest shift will be from Windows 7 to Windows 10.

While Windows 7 has been great, all things must come to end, and the sunset of Windows 7 comes in January 2020. So, what does this mean for you? It means that it's time for you to make the big change. Trust us, it will be worth it.

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  2166 Hits
2166 Hits
NOV
01

Grey Badges on Facebook are Gone!

Have you heard?

Facebook gray verified badges for business pages are officially gone! So, what does this mean for you?

Essentially, you might have gone through the application process to earn your gray verified check mark. This makes your business page look credible and shows that you are who you say you are. However, with this change comes some extra effort that has to go into maintaining your credibility. 

As Facebook makes this transition and updates their process, we will let you know!
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  1797 Hits
1797 Hits
OCT
18

The Importance of Page Structure

According to a study conducted by Microsoft, the average attention span of a human is 8 seconds, which believe it or not has declined from the 12 seconds reported in 2000. This means users are taking less time to evaluate:

- Is this content relevant?
- Is this content reliable?
- Is this content readable?


So, what can you do to grab the reader in that 8 seconds? 

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  1611 Hits
1611 Hits

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